The most people applying lipstick is 6,900, achieved by Vice Cosmetics (Philippines) during the Ganda For All Music Festival at Araneta Coliseum in Quezon City, Manila, Philippines, on 9 September 2018.The price of admission for the Ganda For All Music Festival was one of Vice Cosmetics' shades of lipstick. From there it was first come first serve entrance into the Araneta Coliseum where attendees lined up from the early hours of the morning to secure a spot in the audience and in turn, as participants for this record attempt. A message of love and unity was highlighted by host and main event for the evening, Vice Ganda, a superstar celebrity in the region. More than 20 celebrity musical acts performed leading up to the whole audience putting lipstick on for this record. Men, women and children of all different backgrounds came together to support the message "Beauty for All."